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No Place for Amateurs : How Political Consultants are Reshaping American Democracy
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Bester Preis: € 13,83 (vom 10.02.2017)1
No Place for Amateurs: How Political Consultants are Reshaping American Democracy
EN USISBN: 0415928362 bzw. 9780415928366, in Englisch, Routledge, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Lagernd.
education and reference,elections,elections and political process,general,government,political science,politics and government,politics and social sciences,social sciences,textbooks, For anybody considering a career in politics, No Place for Amateurs is a thorough description of what goes on behind the scenes. "While candidates are ultimately responsible for their campaigns, there is no way they can compete, let alone win, without professional help," writes Dennis W. Johnson. He ought to know: in addition to working as a campaign consultant himself, Johnson is the associate dean at George Washington University's Graduate School of Political Management. On these pages, he describes everything that goes into a campaign, from fundraising to opposition research to handling the media. And he doesn't shy away from details. In a chapter on polling and public opinion, for instance, he describes how "a well-financed statewide campaign" would want to begin with a "benchmark survey" a year before the election, followed by focus groups to "explore in greater depth the responses given in the benchmark survey." Four or five months later would come "trend surveys" to see what impact the campaigns have had on public opinion. Ideas for commercials then would undergo "dial meter analysis" to test their effectiveness. Finally, tracking polls in the final weeks would try to gauge "late trends and movements of public preferences." Taken as a whole, No Place for Amateurs reads like a how-to guide for campaigns. It never really delivers what it promises in the subtitle--an analysis of how political professionals have come to have such a great role in modern po.
education and reference,elections,elections and political process,general,government,political science,politics and government,politics and social sciences,social sciences,textbooks, For anybody considering a career in politics, No Place for Amateurs is a thorough description of what goes on behind the scenes. "While candidates are ultimately responsible for their campaigns, there is no way they can compete, let alone win, without professional help," writes Dennis W. Johnson. He ought to know: in addition to working as a campaign consultant himself, Johnson is the associate dean at George Washington University's Graduate School of Political Management. On these pages, he describes everything that goes into a campaign, from fundraising to opposition research to handling the media. And he doesn't shy away from details. In a chapter on polling and public opinion, for instance, he describes how "a well-financed statewide campaign" would want to begin with a "benchmark survey" a year before the election, followed by focus groups to "explore in greater depth the responses given in the benchmark survey." Four or five months later would come "trend surveys" to see what impact the campaigns have had on public opinion. Ideas for commercials then would undergo "dial meter analysis" to test their effectiveness. Finally, tracking polls in the final weeks would try to gauge "late trends and movements of public preferences." Taken as a whole, No Place for Amateurs reads like a how-to guide for campaigns. It never really delivers what it promises in the subtitle--an analysis of how political professionals have come to have such a great role in modern po.
2
No Place for Amateurs: How Political Consultants are Reshaping American Democracy
EN NWISBN: 9780415957878 bzw. 0415957877, in Englisch, Taylor and Francis, neu.
Lieferung aus: Kanada, In Stock, plus shipping.
Dennis W. Johnson, Books, Social and Cultural Studies, No Place for Amateurs: How Political Consultants are Reshaping American Democracy, Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology?s increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
Dennis W. Johnson, Books, Social and Cultural Studies, No Place for Amateurs: How Political Consultants are Reshaping American Democracy, Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology?s increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
3
No Place for Amateurs
EN NWISBN: 9780415957878 bzw. 0415957877, in Englisch, Routledge, United Kingdom of Great Britain and Northern Ireland, neu.
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, in-stock.
Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology s increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology s increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
4
No Place for Amateurs
EN NWISBN: 9780415957861 bzw. 0415957869, in Englisch, Routledge, United Kingdom of Great Britain and Northern Ireland, neu.
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, in-stock.
Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology s increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology s increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
5
No Place for Amateurs: How Political Consultants are Reshaping American Democracy
EN USISBN: 0415957877 bzw. 9780415957878, in Englisch, Routledge, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, In Stock.
education and reference,elections,elections and political process,general,government,political science,politics and government,politics and social sciences,social sciences,textbooks, Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology's increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
education and reference,elections,elections and political process,general,government,political science,politics and government,politics and social sciences,social sciences,textbooks, Despite all the grassroots citizen activity through online avenues in recent years, it is still true that professional consultants are the ones running elections in the US. The second edition of No Place for Amateurs further explores how consultants are reshaping democracy. Professional consultants still call the shots, despite the bloggers, the Dean supporters, and those who think that campaigns can be run from the bottom up, rather than the top down. Dennis Johnson, who prior to entering academia ran his own candidate and opposition research firm and was chief of staff to a member of Congress, expertly guides students through these issues. The second edition addresses the many changes that have taken place in political campaigns since 2000, including a new landscape of campaign funding, the media and technology's increased importance to the way campaigns are run, as well as updating the cast of consultants and elections referenced in examples. It also highlights the campaigns of 2005-06 and the activities of Rove and the Republican operatives surrounding Bush.
6
Symbolbild
No Place for Amateurs: How Political Consultants Are Reshaping American Democracy (2001)
EN PB USISBN: 9780415928366 bzw. 0415928362, in Englisch, Routledge, Taschenbuch, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, zzgl. Versandkosten, Verandgebiet: DOM.
Von Händler/Antiquariat, Hippo Books, OH, Toledo, [RE:4].
Pages may have contain writing, highlighting or notes. May be an ex library copy with library markings. Dust jacket or accessories may not be included. Paperback.
Von Händler/Antiquariat, Hippo Books, OH, Toledo, [RE:4].
Pages may have contain writing, highlighting or notes. May be an ex library copy with library markings. Dust jacket or accessories may not be included. Paperback.
7
No Place for Amateurs: How Political Consultants are Reshaping American Democracy (2001)
EN PB NWISBN: 9780415928366 bzw. 0415928362, in Englisch, 304 Seiten, Routledge, Taschenbuch, neu.
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, Aberg Books.
This work details the skills, strategies, and methods - and the extraordinary resources these require - to provide an expose of the highly sophisticated techniques used to reach and persuade voters. Paperback, Label: Routledge, Routledge, Produktgruppe: Book, Publiziert: 2001-01-31, Studio: Routledge, Verkaufsrang: 2857045.
Von Händler/Antiquariat, Aberg Books.
This work details the skills, strategies, and methods - and the extraordinary resources these require - to provide an expose of the highly sophisticated techniques used to reach and persuade voters. Paperback, Label: Routledge, Routledge, Produktgruppe: Book, Publiziert: 2001-01-31, Studio: Routledge, Verkaufsrang: 2857045.
8
Symbolbild
No Place for Amateurs: How Political Consultants are Reshaping American Democracy
EN PB USISBN: 9780415928366 bzw. 0415928362, in Englisch, Routledge, Taschenbuch, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Versandkosten nach: USA.
Von Händler/Antiquariat, Discover Books.
Routledge. Paperback. GOOD. Gently used may contain ex-library markings, possibly has some light highlighting, textual notations, and or underlining. Text is still easily readable.
Von Händler/Antiquariat, Discover Books.
Routledge. Paperback. GOOD. Gently used may contain ex-library markings, possibly has some light highlighting, textual notations, and or underlining. Text is still easily readable.
9
No Place for Amateurs : How Political Consultants are Reshaping American Democracy
EN PB USISBN: 9780415957878 bzw. 0415957877, in Englisch, Taylor & Francis, Taschenbuch, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, In Stock.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
10
No Place for Amateurs: How Political Consultants Are Reshaping American Democracy
EN HC NWISBN: 9780415957861 bzw. 0415957869, in Englisch, Taylor & Francis, gebundenes Buch, neu.
Lieferung aus: Vereinigte Staaten von Amerika, In Stock.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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