The impact of viral adverts on purchase intentions - 8 Angebote vergleichen
Bester Preis: € 23,01 (vom 29.10.2019)The impact of viral adverts on purchase intentions
ISBN: 9783639473704 bzw. 3639473701, in Deutsch, AV Akademikerverlag, Taschenbuch, neu, Nachdruck.
This item is printed on demand - Print on Demand Titel. Neuware - The purpose of this study is to explore how commercial and non-commercial viral adverts have an impact on purchase intentions within the automotive industry. In order to reach this aim the following objectives are investigated: the nature of commercial and non-commercial viral adverts, the relationship between these adverts and resulting purchase intentions and the effectiveness of these viral marketing approaches. The Elaboration Likelihood Model (ELM) is used to establish a conceptual relationship between viral adverts and purchase intentions. Qualitative research methods are used to gather empirical evidence on this topic. 72 pp. Englisch.
The impact of viral adverts on purchase intentions - Exploring the nature of commercial and non-commercial viral adverts within the automotive industry
ISBN: 9783639473704 bzw. 3639473701, vermutlich in Englisch, AV Akademikerverlag, Taschenbuch, neu.
The impact of viral adverts on purchase intentions: The purpose of this study is to explore how commercial and non-commercial viral adverts have an impact on purchase intentions within the automotive industry. In order to reach this aim the following objectives are investigated: the nature of commercial and non-commercial viral adverts, the relationship between these adverts and resulting purchase intentions and the effectiveness of these viral marketing approaches. The Elaboration Likelihood Model (ELM) is used to establish a conceptual relationship between viral adverts and purchase intentions. Qualitative research methods are used to gather empirical evidence on this topic. Englisch, Taschenbuch.
The impact of viral adverts on purchase intentions
ISBN: 9783639473704 bzw. 3639473701, in Deutsch, VDM Verlag Dr. Müller, Saarbrücken, Deutschland, neu.
The purpose of this study is to explore how commercial and non-commercial viral adverts have an impact on purchase intentions within the automotive industry. In order to reach this aim the following objectives are investigated: the nature of commercial and non-commercial viral adverts, the relationship between these adverts and resulting purchase intentions and the effectiveness of these viral marketing approaches. The Elaboration Likelihood Model (ELM) is used to establish a conceptual relationship between viral adverts and purchase intentions. Qualitative research methods are used to gather empirical evidence on this topic.
The impact of viral adverts on purchase intentions
ISBN: 9783639473704 bzw. 3639473701, vermutlich in Englisch, VDM Verlag Dr. Müller, Saarbrücken, Deutschland, neu, Hörbuch.
The purpose of this study is to explore how commercial and non-commercial viral adverts have an impact on purchase intentions within the automotive industry. In order to reach this aim the following objectives are investigated: the nature of commercial and non-commercial viral adverts, the relationship between these adverts and resulting purchase intentions and the effectiveness of these viral marketing approaches. The Elaboration Likelihood Model (ELM) is used to establish a conceptual relationship between viral adverts and purchase intentions. Qualitative research methods are used to gather empirical evidence on this topic.
The impact of viral adverts on purchase intentions
ISBN: 3639473701 bzw. 9783639473704, vermutlich in Englisch, VDM Verlag Dr. Müller, Saarbrücken, Deutschland, neu.
The impact of viral adverts on purchase intentions
ISBN: 3639473701 bzw. 9783639473704, vermutlich in Englisch, AV Akademikerverlag, Taschenbuch, neu.
The impact of viral adverts on purchase intentions
ISBN: 9783639473704 bzw. 3639473701, in Englisch, OmniScriptum GmbH & Co. KG, OmniScriptum GmbH & Co. KG, neu.
Bargoti Ritika, Paperback, English-language edition, Pub by OmniScriptum GmbH & Co. KG.
The impact of viral adverts on purchase intentions (2015)
ISBN: 9783639473704 bzw. 3639473701, vermutlich in Englisch, VDM Verlag Dr. Müller, Saarbrücken, Deutschland, Taschenbuch, neu.
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