Internationalisation strategies of companies : Nando's case study
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Internationalisation strategies of companies : Nando's case study (2016)
DE PB NW RP
ISBN: 9783659863042 bzw. 3659863041, in Deutsch, LAP Lambert Academic Publishing Mai 2016, Taschenbuch, neu, Nachdruck.
Lieferung aus: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, AHA-BUCH GmbH [51283250], Einbeck, Germany.
This item is printed on demand - Print on Demand Neuware - The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando'S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando's is influenced by proactive motivations and uses the system of master franchise. 136 pp. Englisch.
Von Händler/Antiquariat, AHA-BUCH GmbH [51283250], Einbeck, Germany.
This item is printed on demand - Print on Demand Neuware - The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando'S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando's is influenced by proactive motivations and uses the system of master franchise. 136 pp. Englisch.
2
Internationalisation strategies of companies : Nando's case study
DE NW
ISBN: 9783659863042 bzw. 3659863041, in Deutsch, neu.
Lieferung aus: Deutschland, zzgl. Versandkosten.
The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando'S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando's is influenced by proactive motivations and uses the system of master franchise.
The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando'S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando's is influenced by proactive motivations and uses the system of master franchise.
3
Internationalisation strategies of companies : Nando's case study
~EN NW AB
ISBN: 9783659863042 bzw. 3659863041, vermutlich in Englisch, neu, Hörbuch.
Lieferung aus: Schweiz, Lieferzeit: 2 Tage, zzgl. Versandkosten.
The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando'S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando's is influenced by proactive motivations and uses the system of master franchise.
The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando'S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando's is influenced by proactive motivations and uses the system of master franchise.
4
Internationalisation strategies of companies : Nando`s case study
~EN PB NW
ISBN: 9783659863042 bzw. 3659863041, vermutlich in Englisch, LAP Lambert Academic Publishing, Taschenbuch, neu.
Lieferung aus: Deutschland, Versandkostenfrei.
Internationalisation strategies of companies : Nando`s case study: The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando`S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando`s is influenced by proactive motivations and uses the system of master franchise. Englisch, Taschenbuch.
Internationalisation strategies of companies : Nando`s case study: The aim of this book is to analyse the international process of a company to enter a new foreign market. Companies which are going international are more and more numerous because of globalization. Through different motivations and modes of entry, those companies have the same ambition: to succeed in another country. This study is focused on three objectives which provide a better understanding about the motivations of companies to go international, explore their strategies to enter a new country and analyse the eventual adaptation of the company to a new environment. The study was conducted through a qualitative case study about the company Nando`S. The deductive approach includes interview analysis and secondary research. The paper determines that companies are pushed to go international by proactive or reactive motivations. Each mode of entry has its advantages and inconvenient, it depends on the company. Through the case study, the results show that Nando`s is influenced by proactive motivations and uses the system of master franchise. Englisch, Taschenbuch.
5
Symbolbild
Internationalisation strategies of companies : Nando's case study (2016)
DE PB NW RP
ISBN: 9783659863042 bzw. 3659863041, in Deutsch, Lap Lambert Academic Publishing, Taschenbuch, neu, Nachdruck.
Lieferung aus: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, English-Book-Service Mannheim [1048135], Mannheim, Germany.
This item is printed on demand for shipment within 3 working days.
Von Händler/Antiquariat, English-Book-Service Mannheim [1048135], Mannheim, Germany.
This item is printed on demand for shipment within 3 working days.
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